Indicius

ESPN RÍO 2016

Graphic Design, Motion Graphics — TV

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About the Project

We created a graphic package for ESPN Rio 2016 Olympic Games TV Show, which included Promo/Stage openers and closers, transitions, bumpers and onscreen graphics.

Concept

Design Kickoff

The color scheme and morphology are inspired by the Brazilian flag. We worked on integrating the classic, mechanical ESPN style with the organic and friendly Brazilian culture. We replaced the main element, a blue circle, with a soccer ball. We also used a green background to make reference to the Brazilian flag.

On-screen art

Lower Thirds

We've utilized the same texture and the color orange, in reference to the ESPN logo, to create several pieces that enable us to provide data during the transmission, in a subtle way, without disrupting the main feature.

Architecture

On-screen Art

Transitions

We've used the colorful reflective geometry, to divide both scenes and segments.

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